Intellectual Property Policy

1. Ownership of Our Intellectual Property

All intellectual property on and connected with sanataani.com is owned by or licensed to [LEGAL ENTITY NAME] (“SANATAANI”). This includes, without limitation:

• the SANATAANI name, logo, wordmarks and brand identity;
• the Kumbh Amrit product name and associated campaign branding;
• bottle designs, label artwork, packaging and trade dress;
• all website content — text, product descriptions, photographs, illustrations, videos, graphics, page layouts and design elements;
• marketing materials, advertisements and social media content created by or for SANATAANI; and
• the underlying compilation, arrangement and “look and feel” of the website.

These are protected under the Trade Marks Act, 1999, the Copyright Act, 1957, the Designs Act, 2000 and other applicable Indian and international laws, whether or not a registration symbol appears. Purchase of a product transfers ownership of that physical item only — it transfers no intellectual property rights.

2. Sacred Heritage vs. Our Brand — An Honest Distinction

SANATAANI claims no ownership over Sanatan Dharma, its scriptures, mantras, rituals, festivals, or sacred rivers — these are the eternal common heritage of all. The Godavari and its waters belong to no company. What we protect is narrower and specific: our brand names, our packaging, our photographs, our written content and our designs — the work we have created to bring these sacred items to your home with authenticity and care. Protecting our marks also protects you, the devotee, from counterfeits sold under our name.

3. What You May Do

We are glad for you to:

• browse the website and print or save pages for your personal, non-commercial reference;
• share links to our website and campaign pages on social media or messaging apps;
• post your own photographs and honest reviews of products you have purchased, including unboxing videos (which we also recommend for delivery verification); and
• use short quotations from our content with clear attribution to sanataani.com, for non-commercial commentary or review.

4. What You May Not Do (Without Our Written Permission)

• Copy, reproduce, republish or scrape our product descriptions, photographs, videos or other content for any commercial purpose, including on other e-commerce listings, websites or catalogues;
• use the SANATAANI or Kumbh Amrit names or logos in any business name, domain name, social media handle, advertisement or product listing;
• sell, offer or advertise any product as a SANATAANI or Kumbh Amrit product unless it is a genuine product in its original sealed condition, and never in violation of the resale prohibition in the Kumbh Amrit Campaign Terms;
• refill, adulterate, relabel or repackage our bottles or reuse our packaging for any product — this is both an IP violation and a serious deception of devotees;
• create merchandise, mockups or derivative branding using our marks or artwork;
• remove, obscure or alter any trademark, label, batch information or proprietary notice on products or content; or
• imply sponsorship, endorsement or affiliation with SANATAANI where none exists.

5. User-Submitted Content

If you submit reviews, photographs, testimonials or other content to us or tag us on social media, you retain ownership of your content, but you grant SANATAANI a non-exclusive, royalty-free, worldwide licence to display and share it (with credit where practicable) in connection with our website and marketing. You confirm your content is your own, is truthful, and does not infringe anyone else’s rights. We may decline or remove user content that is unlawful, misleading (including exaggerated outcome claims about our products), or disrespectful. We never fabricate reviews and never edit a genuine review to change its meaning.

6. Reporting Infringement and Counterfeits

If you believe someone is misusing SANATAANI branding, selling counterfeit or refilled “Kumbh Amrit”, or copying our content, please report it to [SUPPORT EMAIL] with the subject “IP Infringement”, including links, photographs and any details you have. Reports help protect fellow devotees. Likewise, if you believe any content on our website infringes your intellectual property, write to the same address with proof of your ownership and the specific content concerned; our Grievance Officer will acknowledge within 48 hours and respond within one month.

7. Permissions

For any use of our content or marks beyond Section 3 — media coverage, retail partnership, content licensing — write to [SUPPORT EMAIL]. We respond to reasonable requests promptly, and a permission is valid only if given by us in writing.

8. Enforcement

We enforce our intellectual property rights and reserve all remedies available in law and equity, including injunctions, damages and reporting to marketplaces, platforms and authorities. Misuse involving deception of devotees — particularly counterfeit or refilled sacred products — will be pursued with the utmost seriousness.

9. Contact

[LEGAL ENTITY NAME]
[REGISTERED ADDRESS]
Email: [SUPPORT EMAIL] | Phone: [SUPPORT PHONE]
Grievance Officer: [GRIEVANCE OFFICER NAME & DESIGNATION]

Effective date: [EFFECTIVE DATE]